Why Does Your Dog Deserve a Present?

Birthday – Everyone gets a birthday present. Your kids, your parents, even you. It’s not fair that your dog sees everyone else getting spoilt on the anniversary of their birth, but not them – and they do know, trust me. So treat your dog to a wonderful birthday present this year. Unlike your kids, they wont moan if you bought them a PlayStation 2 instead of 3, they’ll just be thankful that you thought of them.

Anniversary of when they were bought - If you can’t remember their birthday, or you can but you want to treat them for both instances, get them an anniversary dog present. I’ve heard the saying a happy dog makes a happy home, and just think how happy the home will be if the dog is doubly happy!

A ‘well done’ present – If the dog in question is a puppy in training, you might want to congratulate them on going a whole week without doing its business indoors. Even if it’s not a pup, you might want to say well done because they keep doing things that really surprise you. They might have done something courageous like saved a life, or found something you were looking for. I’m sure your dog does so many things that deserve praise, so don’t just say it, show them how proud you are.

Thank you – You might have just gone through a relationship break up, or lost a job or a family member. You might have just had an operation and are in need of a friend who can really cheer you up. If your dog has done this for you, they deserve something to say thanks.

Apology – You might have been neglecting the dog recently in favour of the cat, hamster or rabbit you’ve just bought. You might have been spending more time at work recently and aren’t giving your dog the affection they’re used to. Either way, a nice dog present ought to soften the blow a little.

Cheer up – Your dog might be upset about something too. They may have lost a companion, a cat, another dog, or their playmate from the park might have just moved away. Whatever the reason, the poor thing needs something to cheer them up, so don’t hesitate to do so.

Return from holiday – Imagine your whole family goes on a 2 week Caribbean cruise and you have to spend that time holed up with a bunch of strangers smelling your behind? Exactly. Find something on that boat that your dog will love!

Just because – A bit of spontaneity goes a long way with humans, so why not dogs? Treat them because they’re your best friend and always there to make the day a little brighter, however dark the weather may be.

I’m sure these aren’t the only reasons to buy your dog a present, but it just goes to show that there are many ways to do so. There are plenty of shops and websites available with a huge array of dog presents aimed at any dog, any breed, any age, any size and any price. Time to start shopping!

How To Market Your Medical Practice

A practice management consultant is the ideal person to help you our with your marketing and business development activities, and you can easily find a reputable medical practice consulting firm to assist you.

Here are some general ways in which you can market your practice.

Establish a social media presence for your medical practice on sites like Facebook, Twitter, and LinkedIn

Having a social media presence for your medical practice is an excellent way to get the word out about it. You can use these platforms to post updates on what is going on with your practice, as well as share links back to blog posts and other content that you have created in order to build up a following of people who are interested in learning more about what you do.

The best thing about social media marketing is that it is free. There is no need for expensive ad campaigns when all it takes is some time spent cultivating relationships online through engaging content that will keep followers coming back again and again. In addition, there are many tools available to business owners who want help with their social media marketing efforts. Some of these include Hootsuite, Sprout Social and Buffer among others that are all designed specifically to make it easy for entrepreneurs.

On average, people spend around two hours per day on social media. That is a lot of time spent online which you can use to your advantage by promoting your practice on various platforms. Twitter, for example, is a great way to share snippets of information about what is going on in your office. You can also post photos and videos of yourself and your team hard at work. Make sure you use hashtags so that potential patients who are interested in the services you offer can find you with ease.

Facebook is another good platform to market your medical practice. The key here is to create a page for your business and populate it with engaging content. This could include articles about health-related topics, images of satisfied patients or even humorous memes related to medicine or healthcare. You can also run ad campaigns on Facebook that target people in specific geographic areas who might be interested in your services.

Create a website for your medical practice and make sure it is easy to navigate

Another tip for marketing your medical practice online is by having an attractive website with useful information about the services offered. If possible, link back from social media accounts (e.g., Facebook) so that patients who may not know where else to find out more details about their options, can go to your website.

Make sure the website is easy to navigate, with a clean and simple layout. This will make it more likely for visitors to stay on your site for longer and learn about what you have to offer. Additionally, use clear and concise language so that patients can understand the services you provide without any confusion.

Make use of online directories to list your medical practice

Online directories are a great way to list your medical practice and can help patients find you more easily. There are many different directories to choose from, so make sure to select the ones that are most relevant to your target audience. In addition to listing your practice on these directories, be sure to include a detailed description of the services offered.

Distribute flyers and brochures in local businesses and hospitals

Since some patients may not be able to find your practice on their own, it is important that you make yourself visible in other ways as well. One way of doing this would be distributing flyers or brochures at nearby hospitals, doctor’s offices and clinics.

This can help attract new customers as well as keep existing ones informed about any changes made within the medical field, such as when a certain procedure becomes available again after being unavailable for some time due to regulatory reasons. If you don’t have enough space for large posters, then consider posting smaller signs where people will notice them most often like next to elevators or near restrooms so they are always accessible even if someone isn’t actively seeking information from these locations.

Another option might also include such things as sending out periodic newsletters either through email or snail mail, which can also be a great way to remind patients of upcoming appointments. Of course, social media is always an option these days and can be used to target potential patients who might not have heard about your clinic otherwise. Whatever marketing strategy you decide on, it is important to remain consistent with it so that people will gradually become familiar with your clinic name and what services you offer.

Give out free samples of your services or products

Another way to market your clinic is by providing free samples of the services offered. People love free stuff, so if you can give them a taste of what it is like to visit your facility and receive care, they will likely want to make an appointment.

For example, if someone comes in complaining about back pain but doesn’t know whether or not their insurance will cover it, offer them a complimentary initial consultation before scheduling any appointments or treatments. This way they get some relief right away while also having time to decide on whether this type of treatment might be worth investing in long term (and perhaps even saving money down the line).

You could also provide sample products that patients could pick up as well, such as sample medicines, brochures, or other informational pamphlets. This will show patients that you are invested in their well-being and can provide them with the resources they need to make an informed decision about their health care.

Marketing your medical practice is important because it helps build trust between you and your patients. It also lets patients know what services you offer and how to get in touch with you if they have any questions or concerns. Marketing should be done in a way that is professional, informative, and helpful, so that patients feel confident in choosing you as their doctor.

Proficiently Preparing Eleventh-Hour Presentations

You share the company of hundreds of thousands of other professionals around the planet if the thought of public speaking fills your mind with dread, and your stomach with butterflies. Public speaking is often a daunting enough prospect in its own right. What if you are coerced in to giving presentations at the very last minute?

You know all about failing to prepare and preparing to fail. You are correct in assuming that even the most competent and experienced presenters remain steadfastly true to the mantra of preparation. In that respect, being expected to deliver presentations with only 24 hours notice, or even half an hours notice, spins sideways what you have been taught to trust. Yet happen it can and happen it does. Just like mastery of the art of public speaking in general, impromptu public speaking challenges are tackled head on with practice, plus a few common sense ground rules in your back pocket.

1) Plan To The Power Of Three
You need to grasp your subject matter and logically organise it when preparing to deliver presentations happening upon you at the eleventh hour. The notion of a beginning, a middle and an ending is nothing new you to you. It is a primary basic that you were taught to apply to story writing during your school days. The same applies to impromptu presentations. Your clarity of thought is enhanced and your panic reduced by arranging what you need to say in to an orderly opening, a main body, and a closure.

2) Start Well To Continue Well
Your opening gambit should pack a powerful punch. Bear in mind that last-minute presentations are not usually random, but are required to address specific issues somewhat urgently. Direct questions usually make attention grabbing headlines. Try getting off on a good footing by stating the task at hand – for example, this is what we are working on, this is where we are currently at, and this is where we intend to be, so how do we go about getting there as efficiently and quickly as possible? Bingo! Isn’t that the very essence of what your audience is there to find out?

3) Remain Committed
Regardless of the duration of your short notice presentations, hark back to the power of three in the main body by breaking it down according to your introductory statements. Reiterate the current position. Expose and clarify potential concerns and impediments. Confirm the plan of action moving forward, addressing the points you have already raised. This provides your audience with a situation, issues and solutions.

4) Wrap It Up Potently
The closing statements of any presentations need to be as potent as the openers. In fact, they become one and the same thing when you bring your closing section right back to start and reiterate your opening gambit. This is your check back to ensure that all concerns have been addressed and that your audience understands the journey you have just taken them on. Furthermore, closing questions, and calls to action, give both presenter and audience ample opportunity share their views, clarifying that everyone is singing from the same hymn sheet and are ready to move cohesively forward.